Clinically shown to provide firmer looking skin in just 2 weeks. Moisturizes all day long. Lightly fragranced. With shiitake mushroom complex and wheat protein. Aveeno Positively Ageless Firming Body Lotion goes beyond longlasting moisturization to visibly improve the appearance of your skin’s firmness and elasticity. This advanced formula with a natural shiitake complex improves skin texture and provides visibly firmer looking, resilient skin. In fact, you’ll notice results in as little as two weeks. This light, nongreasy lotion locks in moisture so your skin feels softer and smoother all day long. This product contains mushroom extract. Discover Aveeno Active Naturals ingredients derived from nature and uniquely formulated to reveal skin’s natural health and beauty. Dermatologist recommended for over 6 years.